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Complete brand systems for scaling businesses

THE ULTIMATE BRAND TUNE-UP FOR BUSY FOUNDERS

I help growing founders leave their day one brand identity behind, and step into one that fits the business today.

Still running on the logo you made in year one?

Real customers, real revenue, and real momentum - but the brand hasn't moved since day one, and it's telling people you're less established than you are.

One coherent system,
built to scale.

Every project starts from the same solid foundation, logo, colour, type, and guidelines all built to work together. 

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Clear, considered branding, refined over 15 years

Discovery

What the business does, who it's for, where the brand falls short, what has to be true to earn trust.

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Design

Direction, concepts, refinement, until the system finally looks like it was always meant to. 

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Define

The chosen direction sharpened and refined, until every detail holds up on its own.

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Deliver

Files, guidelines, everything handed over ready to use, no loose ends, no guesswork.

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Investment

Three ways in, depending on where you're at

Every tier ends with a brand you're not embarrassed to put in front of anyone, built on the same foundations shown above. The difference is depth, how many directions we explore, and how far the system reaches.

Brand Sprint

£3k

Separately £3,600
Save £600

Book a discovery call

For founders who need the fundamentals fixed, fast.

Logo design

Colour palette

Typography

One-page brand guideline

Brand Foundations - Most popular

£6k

Separately £7,200
Save £1,200

Book a discovery call

The full identity system. For brands ready to look like the business they've become.

Complete brand identity

Visual identity guide

Pitch deck + social templates

Email signature

Brand Build - Best Value

£10k

Separately £14,000
Save £4,000

Book a discovery call

The full identity system, backed by strategy and art direction.

Complete brand identity + strategy

Brand playbook

Expanded deck, web + social templates

Stationery suite

Frequently asked questions

Who is this for?
Second-stage founders, whose brand hasn't kept pace with the business. If competitors look more credible than you and you know it's not about the product, this is for you.
What's not included?
This is a brand identity engagement: strategy, logo, colour, type and guidelines. It doesn't include the website build or ongoing marketing, though both can be scoped separately.
How fast can you turn this around?
Timings depend on the tier somewhat, but I generally aim to have every project completed within four weeks.
What does payment look like?
Split 50/50: half to get started, half at delivery.
Can I see more of your work first?
Yes, the case studies above are a starting point. Happy to share more from the archive upon request.
Do I need to know exactly what I want before we start?
No, that's what discovery's for. Most founders arrive with a feeling something's off, not a brief.
What if I don't like the first direction?
That's normal, not a problem. Define is built into the process specifically to sharpen and adjust before anything's locked.
What if I'm not a founder, or we're bigger than a start-up?
The work's the same either way, this is about brands that have outgrown their identity, whatever stage the business is at. If that's you, it's worth a call regardless of title or headcount.
What do you need from me to get started?
A signed agreement, the deposit, and some time on a call. Everything else gets pulled out during discovery.
Can the packages be customised?
Yes, the three tiers are starting points, not fixed boxes. If your situation sits between them, or needs a different mix, that's exactly what the call is for.

©Forever

Jase-Bloor-Grey